GDPR Compliance

Effective Date: 2 August 2017

At FreshLeads.ltd, protecting your data and respecting your privacy are our top priorities. As part of our commitment to transparency and trust, we comply with the General Data Protection Regulation (GDPR) and other applicable data protection laws. This page explains how we collect, process, store, and protect personal data.

1. Our Role Under GDPR

FreshLeads.ltd acts as both a Data Controller and, in some cases, a Data Processor.

  • As a Data Controller, we decide how and why your personal data is used when you interact with our website.
  • As a Data Processor, we may process personal data on behalf of our clients, ensuring strict compliance with GDPR rules.

2. What Data We Collect

We only collect data that is necessary for legitimate business purposes, such as:

  • Name, company name, and job title
  • Contact details (email address, phone number, location)
  • Preferences related to marketing and communications
  • Website usage data (cookies, analytics, IP address)

We do not collect sensitive personal data unless strictly necessary and with explicit consent.

3. How We Use Your Data

Your data is processed for clear and lawful purposes, including:

  • Providing access to our lead databases and services
  • Responding to inquiries and support requests
  • Improving website performance and user experience
  • Sending marketing emails (only when consent is given)
  • Complying with legal and contractual obligations

4. Legal Basis for Processing

Under GDPR, we rely on the following legal grounds:

  • Consent – When you subscribe to our newsletter or request samples
  • Legitimate Interest – For improving our services and business communications
  • Contractual Necessity – When fulfilling an order or service request
  • Legal Obligation – To comply with applicable laws and regulations

5. Data Sharing & Third Parties

We do not sell your personal information. However, we may share your data with:

  • Trusted service providers (e.g., email platforms, hosting providers)
  • Legal authorities when required by law
  • Business partners, but only with your explicit consent

All third-party partners are GDPR-compliant.

6. Data Retention

We store personal data only as long as necessary to fulfill its purpose:

  • Marketing data: until consent is withdrawn
  • Transactional data: up to 7 years for accounting and compliance
  • General user data: as long as you maintain an account or relationship with us

Once data is no longer needed, it is securely deleted or anonymised.

7. Your GDPR Rights

As a data subject, you have the following rights:

  • Access – Request a copy of the personal data we hold about you
  • Rectification – Correct any inaccurate or incomplete data
  • Erasure (Right to be Forgotten) – Request deletion of your personal data
  • Restriction of Processing – Limit how we use your data
  • Data Portability – Receive your data in a machine-readable format
  • Objection – Opt-out of direct marketing or data processing based on legitimate interests

You can exercise these rights at any time by contacting us.

8. Data Security

We use industry-standard security measures to protect data, including:

  • SSL encryption across our website
  • Secure servers and firewalls
  • Restricted access to personal data
  • Regular data audits and compliance checks

9. International Data Transfers

If personal data is transferred outside the European Economic Area (EEA), we ensure adequate safeguards are in place, such as Standard Contractual Clauses (SCCs) or transfers to countries with approved adequacy decisions.

10. Cookies & Tracking

Our website uses cookies and analytics tools to improve user experience and measure performance. You can control or disable cookies through your browser settings. For full details, see our [Cookie Policy].

11. Updates to This Policy

We may update this GDPR page to reflect changes in regulations or business practices. Any updates will be posted here with a revised effective date.

12. Contact Us

If you have any questions or want to exercise your GDPR rights, please contact us:

Website: FreshLeads.ltd
Email: freshleadsltd@gmail.com

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